Self-Realisation

After you raise your hand…

Show up.

Show up and keep showing up.

Show up with at least as much enthusiasm as you had when you first raised your hand to volunteer.

The volunteering part is easy. Making promises is a fun way to get someone’s attention.

Keeping those promises is often unsung, but that’s how you build something.

Reblogged from: here

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Self-Realisation

Marketing in four steps

The first step is to invent a thing worth making, a story worth telling, a contribution worth talking about.

The second step is to design and build it in a way that people will actually benefit from and care about.

The third one is the one everyone gets all excited about. This is the step where you tell the story to the right people in the right way.

The last step is so often overlooked: The part where you show up, regularly, consistently and generously, for years and years, to organize and lead and build confidence in the change you seek to make.

Reblogged from: here