Self-Realisation

Why scale?

Why add new products, hire new people, increase distribution?

Is it to please the shareholders?

The board?

Or your customers?

Investment costs money and it wants a return. But your customers don’t care about that.

Use capital wisely, because sooner or later, you work for it, not the people you set out to serve or the market you sought to change.

Reblogged from: here

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